Breastfeeding…the Very Heart of Our Business
Medela’s primary focus is breastfeeding…by helping moms to successfully breastfeed their babies and to do so for as long as they choose. Meeting this goal responsibly is at the heart of everything we do.
- Destiny Statement
- Breastfeeding Support Pledge
- Position Statements & Addendums
- Commitment to Breastfeeding & Breastmilk
- Company History
- Commitment to Quality, Research & Innovation
- Commitment to Protecting the Environment
- Commitment to Advocacy
- Company Philosophy
- Awards & Recognition
"We pledge our dedication to breastfeeding as the best nutrition for babies and families. We further pledge that our breastfeeding accessory products and literature shall never be used to influence mothers to switch from breastfeeding to infant formula feeding. Nor shall our breastfeeding accessory products and literature be used in any way to promote artificial baby milk."
- Olle Larsson, Founder of Medela
- The International Code of Marketing of Breastmilk Substitutes (WHO Code)
- WHO Code Addendum - Medela Position on Marketing of Breastmilk Feeding Products to Mothers
- FAQs Regarding Medela and the WHO Code
- "Is WHO Code compliance enough to effectively promote breastfeeding?" Statement from Michael Larsson, Medela's Chairman of the Board
Medela's Commitment to Breastfeeding & Breastmilk
Medela supports the WHO Code’s call for commitment to breastfeeding and breastmilk as the optimal nutrition for the growth, development and health of babies. With an extensive portfolio of breastpumps, Medela also offers breastmilk feeding products that help moms provide expressed breastmilk back to their babies. While the WHO Code prohibits the marketing of feeding bottles and teats to mothers, Medela is acting on our responsibility to increase, rather than limit information supplied directly to mothers that helps them make informed decisions on products that can increase their breastfeeding duration. Medela’s breastmilk bottles come in a variety of sizes and are made with BPA-free plastic. In line with the AAP Guidelines on introducing bottle feeding, Medela is pleased to offer a system for feeding breastmilk once breastfeeding is well established. The combination of our breastpumps, specialty feeding devices, conventional feeding systems, and breastfeeding accessories helps Medela realize our obligation and commitment to mothers by offering products to support their complete breastfeeding experience.
Medela Company History
Founded in 1961 in Zug, Switzerland by Olle Larsson, Medela continues to grow under the ownership of the Larsson family today. Medela serves its customers through 15 subsidiaries distributing to over 90 countries worldwide. Medela’s U.S. subsidiary, Medela, Inc., has been serving the American market for nearly 30 years.
Medela’s commitment to quality products and supportive programs has made the company the industry leader and the primary supplier of breastpumps to healthcare facilities in the United States.
Medela is the first manufacturer in the United States to develop a workplace program to meet the needs of working mothers. Through the Corporate Lactation Program, businesses support breastfeeding employees and their families by providing breastfeeding counseling and breastpumps in an accessible, private, pleasant location. This program has been instrumental in making American businesses more "nursing-mother-friendly" with programs in major corporate firms.
Medela offers a variety of breastpumps to meet every mom’s needs. In addition, Medela also offers a wide range of breastfeeding accessories that support and enhance the breastfeeding experience:
- Breastpump Kits & Accessories
- Specialty Feeding Devices
- Cleaning Solutions
- Breastmilk Collection, Storage and Feeding Systems
- Breast Care
- Intimate Apparel
- Phototherapy Solutions
- Diagnostic Solutions
- and spare parts for many items - new and discontinued
Medela is consistently recognized as an innovation leader. See awards earned by Medela